After investing the whopping $24.75 million (50 million reais), the Brazilian government organises several events in order to promote the 2016 Games in Rio de Jeneiro at the London 2012 Olympics.
At the Casa Brasil (Brazil House) in London visitors can see original food, art, culture, attractions from the country as well as Rio 2016 merchandise . A small Brazilian Film festival will also be held there.
Another venue, which has a history for promotion events after the Atlanta 1996 Games, is the Somerset House, which will act as advertising ground for Brazil too.
Musical concerts given by acclaimed Brazilian artists also take place around the capital during the Olympic Games.
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